What syncs between Runit and Shopify
Inventory
On-hand counts update to your Shopify store as sales, returns, and transfers happen in-store — pushed to digital channels about every minute — so you don’t sell the last size twice.
Orders
Online orders flow into Runit as they happen, so store and web sales live in one system for fulfillment, reporting, and customer history.
Customers
Customer records and purchase history come together across channels, powering clienteling and loyalty that work online and in-store.
Products
Style, size, and color variants map cleanly between Runit’s matrix inventory and your Shopify catalog.
Why specialty retailers pair Runit with Shopify
Shopify is excellent for ecommerce, and most growing apparel and footwear brands already run it online. Where generic in-store setups fall short for specialty retail is variant depth, real-time accuracy across multiple stores, offline reliability, and live support. Runit fills exactly that gap in the store, while Shopify keeps doing what it does well online.
- No overselling: near-real-time sync keeps online and in-store stock honest across every location.
- Matrix inventory: manage size runs, colors, and shoe width grids in-store, reflected online.
- Offline resilience: Runit’s Sellit module keeps checkout running during internet outages, then syncs back.
- Included support: 24x7x365 US-based phone support on every Runit plan.
Beyond a basic sync: advanced omnichannel control
A native Shopify-POS setup keeps online and in-store on one platform, but specialty retailers usually need more control than that offers out of the box. Runit adds it:
Channel-level merchandising
Choose which products appear in each channel, tailor names, descriptions, sizes, and attributes per channel, and set different prices per product and per channel — all from one dashboard.
Inventory buffers & filters
Control exactly which SKUs are exposed to each channel and how many, with global, channel, location, SKU, and combination buffers — so you protect store stock and never oversell scarce sizes online.
Ship-from-store & order routing
Geo-routing and shipping tools route each online order to the best-placed store, so orders ship faster and cheaper while associates fulfill in a couple of clicks between customers.
One real-time view
Every sale — store, web, or third-party channel — lands in Runit’s cloud in real time, with live sales on the go in the Runit Pulse manager app for iOS and Android.
Omnichannel gift cards, loyalty & promotions — powered by 99minds
Runit’s omnichannel gift, loyalty, and promotions capabilities are powered by 99minds, unified across Shopify and your physical stores against a single customer profile.
Gift cards & store credit
Customers buy, redeem, and check balances seamlessly in-store and online. Issue store credit onto cards that work everywhere, offer digital gift cards that recipients can use immediately, and ring a gift card on the same receipt as merchandise — no separate transaction.
Loyalty & promotions
Reward shoppers with points on purchases and actions like sign-ups, reviews, and referrals; set custom point values, expiry, and multi-tier VIP levels; and run coupons, cashback, and store-credit campaigns that apply consistently online and in-store. A customer’s rewards and offers follow them everywhere, instead of being siloed by channel.
Already using 99minds elsewhere? Runit brings the same 99minds gift, loyalty, and promotions engine natively into your specialty in-store POS — unified with Shopify and every physical location, so balances, points, and customer profiles stay in sync instead of split across systems.
How setup works
Related guides & features
Keep Shopify. Upgrade the store.
See how Runit becomes your specialty in-store POS while your Shopify site keeps running online.


